Professional Certificate in E-commerce Market Research: Making a Difference in UK Careers
-- viewing nowE-commerce Market Research is a vital skill for professionals seeking to make a difference in UK careers. With the rise of online shopping, businesses need to stay ahead of the competition by understanding consumer behavior and preferences.
7,662+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course details
• E-commerce Market Research Methods: This unit will introduce students to various research methods used in e-commerce market research, including qualitative and quantitative techniques, data collection and analysis, and the use of tools and software.
• Consumer Behavior and Psychology in E-commerce: This unit will explore the psychological factors that influence consumer behavior in e-commerce, including motivations, attitudes, and decision-making processes.
• E-commerce Market Analysis: This unit will cover the key concepts and techniques used in e-commerce market analysis, including market sizing, segmentation, and positioning.
• Digital Marketing and E-commerce: This unit will examine the role of digital marketing in e-commerce, including search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing.
• E-commerce Data Analysis and Visualization: This unit will teach students how to collect, analyze, and visualize e-commerce data using tools such as Excel, Tableau, and Power BI.
• E-commerce Market Research Tools and Software: This unit will introduce students to various tools and software used in e-commerce market research, including survey tools, social media analytics, and web scraping.
• E-commerce Market Segmentation and Targeting: This unit will cover the key concepts and techniques used in e-commerce market segmentation and targeting, including demographic, geographic, and behavioral segmentation.
• E-commerce Competitive Analysis: This unit will examine the role of competitive analysis in e-commerce market research, including competitor profiling, market share analysis, and competitive strategy.
• E-commerce Market Research Report Writing: This unit will teach students how to write effective e-commerce market research reports, including report structure, content, and presentation.
Career path
| Role | Job Market Trend | Salary Range |
|---|---|---|
| E-commerce Market Research Analyst | High demand (34%) | £35,000 - £55,000 per annum |
| Business Intelligence Developer | Medium demand (26%) | £40,000 - £65,000 per annum |
| Marketing Data Analyst | High demand (42%) | £30,000 - £50,000 per annum |
| UX/UI Designer | Medium demand (28%) | £35,000 - £60,000 per annum |
| Web Developer | High demand (38%) | £25,000 - £45,000 per annum |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate