Career Growth with Professional Certificate in Customer Relationship Management for E-commerce: A UK Perspective
-- viewing nowCareer Growth with Professional Certificate in Customer Relationship Management for E-commerce Unlock your potential in the UK's thriving e-commerce industry with our comprehensive course. Develop essential skills in Customer Relationship Management (CRM) to drive business growth and customer satisfaction.
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About this course
Learn from industry experts and gain hands-on experience with real-world case studies and projects.
Stay ahead of the competition with our up-to-date curriculum, covering the latest trends and technologies in CRM for E-commerce.
Enhance your career prospects and salary potential with our recognized professional certificate.
Ready to take your career to the next level? Explore our course today and discover a brighter future in e-commerce.
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Course details
• Understanding E-commerce Customer Behaviour: This unit will delve into the world of customer psychology, exploring how to identify and cater to the needs of online shoppers, including their preferences, pain points, and buying habits.
• Building a Customer-Centric E-commerce Strategy: In this unit, learners will develop a comprehensive understanding of how to create a customer-centric strategy that aligns with the goals of an e-commerce business, including customer segmentation, targeting, and positioning.
• Effective Communication in Customer Relationship Management: This unit will focus on the essential skills required for effective communication in CRM, including active listening, empathy, and conflict resolution, to build strong relationships with customers.
• Data-Driven Decision Making in E-commerce: Learners will gain a solid understanding of how to collect, analyse, and interpret data to inform customer relationship management decisions, including metrics such as customer lifetime value and churn rate.
• E-commerce Customer Journey Mapping: This unit will explore the concept of customer journey mapping, enabling learners to design and optimise the customer experience across multiple touchpoints, including website, social media, and email.
• Customer Relationship Management Tools and Technologies: In this unit, learners will be introduced to the various CRM tools and technologies available, including Salesforce, HubSpot, and Zoho, and learn how to select the most suitable solution for their e-commerce business.
• Personalisation and Segmentation in E-commerce: This unit will focus on the importance of personalisation and segmentation in customer relationship management, including how to use data and analytics to create targeted marketing campaigns and improve customer engagement.
• Customer Service and Support in E-commerce: Learners will develop a comprehensive understanding of how to provide exceptional customer service and support, including the use of live chat, email, and social media to resolve customer queries and issues.
• Measuring and Evaluating Customer Relationship Management Performance: This unit will explore the key metrics and benchmarks used to measure and evaluate the success of customer relationship management initiatives, including customer satisfaction, retention, and loyalty.
• Advanced Customer Relationship Management Techniques: In this final unit, learners will gain a deeper understanding of advanced CRM techniques, including account-based marketing, customer advocacy, and loyalty programmes, to drive long-term customer value and growth.
Career path
**Career Growth with Professional Certificate in Customer Relationship Management for E-commerce: A UK Perspective**
Key Career Roles:
- Customer Success Manager - Responsible for ensuring customer satisfaction and retention, with a high demand of 8 and a salary range of £45,000-£60,000.
- Account Manager - Focuses on building and maintaining relationships with existing customers, with a demand of 7 and a salary range of £40,000-£55,000.
- E-commerce Manager - Oversees the overall strategy and operations of an e-commerce business, with a demand of 6 and a salary range of £50,000-£70,000.
- Digital Marketing Specialist - Develops and implements digital marketing campaigns to drive sales and engagement, with a high demand of 9 and a salary range of £35,000-£50,000.
- Customer Service Representative - Provides support and assistance to customers through various channels, with a demand of 8 and a salary range of £25,000-£35,000.
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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CAREER GROWTH WITH PROFESSIONAL CERTIFICATE IN CUSTOMER RELATIONSHIP MANAGEMENT FOR E-COMMERCE: A UK PERSPECTIVE
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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