The Journey to Success: Professional Certificate in Implementing CRM in E-commerce in the UK

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CRM in E-commerce is a crucial aspect of business success in the UK. With the rise of digital commerce, companies need to implement effective Customer Relationship Management (CRM) systems to stay ahead of the competition.

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About this course

This Professional Certificate in Implementing CRM in E-commerce is designed for e-commerce professionals, business owners, and marketers who want to enhance their skills and knowledge in CRM implementation. Through this course, learners will gain a deep understanding of CRM principles, strategies, and best practices, enabling them to make informed decisions and drive business growth. Discover how to boost customer engagement, improve sales, and enhance customer experience with our expert-led training. Explore this comprehensive course and take the first step towards transforming your e-commerce business with CRM in E-commerce expertise.

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Course details

• Understanding the Fundamentals of CRM in E-commerce: This unit covers the basics of Customer Relationship Management (CRM) and its application in e-commerce, including the benefits, types, and key features of CRM systems. • Implementing CRM in E-commerce: This unit focuses on the practical implementation of CRM in e-commerce, including selecting the right CRM system, integrating it with existing systems, and configuring it for optimal performance. • Data Management and Analysis in CRM: This unit explores the importance of data management and analysis in CRM, including data quality, data security, and data visualization techniques to gain insights from customer data. • E-commerce Customer Journey Mapping: This unit covers the process of creating customer journey maps to understand customer behavior, preferences, and pain points, and how to use this information to improve customer experience and loyalty. • CRM for Sales and Marketing in E-commerce: This unit focuses on the role of CRM in sales and marketing, including lead management, sales forecasting, and marketing automation, and how to use CRM to drive revenue growth and customer engagement. • Customer Service and Support in CRM: This unit explores the importance of customer service and support in CRM, including ticket management, chatbots, and social media support, and how to use CRM to deliver exceptional customer experiences. • E-commerce CRM Integration with Other Systems: This unit covers the process of integrating CRM with other e-commerce systems, including ERP, inventory management, and payment gateways, and how to use this integration to streamline business processes and improve efficiency. • CRM for E-commerce Analytics and Reporting: This unit focuses on the use of CRM for e-commerce analytics and reporting, including key performance indicators (KPIs), data visualization, and business intelligence, and how to use this information to make data-driven decisions. • Implementing CRM Change Management in E-commerce: This unit explores the importance of change management in implementing CRM in e-commerce, including stakeholder engagement, training, and adoption, and how to use this approach to ensure successful CRM implementation. • E-commerce CRM Security and Compliance: This unit covers the importance of security and compliance in CRM for e-commerce, including data protection, GDPR, and PCI-DSS, and how to use CRM to ensure secure and compliant customer data management.

Career path

**The Journey to Success: Professional Certificate in Implementing CRM in E-commerce in the UK** **Job Market Trends and Salary Ranges**
**Career Roles and Salary Ranges**
Role Primary Keywords Secondary Keywords Salary Range (GBP)
E-commerce CRM Specialist CRM, E-commerce, Customer Relationship Management Marketing, Sales, Customer Service £40,000 - £60,000
Digital Marketing Manager Digital Marketing, E-commerce, Online Marketing Marketing, Advertising, Social Media £50,000 - £80,000
Customer Success Manager Customer Success, E-commerce, Customer Relationship Management Customer Service, Sales, Account Management £60,000 - £90,000
Data Analyst Data Analysis, E-commerce, Business Intelligence Statistics, Data Science, Data Visualization £30,000 - £50,000
Business Analyst Business Analysis, E-commerce, Business Intelligence Project Management, Business Strategy, Operations £40,000 - £60,000

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Skills you'll gain

CRM Strategy E-commerce Operations UK Regulations Customer Relationships

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THE JOURNEY TO SUCCESS: PROFESSIONAL CERTIFICATE IN IMPLEMENTING CRM IN E-COMMERCE IN THE UK
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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