Case Study: Extended Professional Certificate in Digital Skills for Business as a Pathway to E-Commerce Management in the UK

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Digital Skills are essential for businesses to thrive in the UK's e-commerce landscape. This Extended Professional Certificate in Digital Skills for Business as a Pathway to E-Commerce Management is designed for professionals seeking to enhance their skills and knowledge in digital marketing, e-commerce, and data analysis.

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About this course

The program covers key areas such as digital marketing, e-commerce management, and data analysis, providing learners with a comprehensive understanding of the digital landscape. Upon completion, learners will be equipped with the skills to drive business growth, improve customer engagement, and stay ahead of the competition. Take the first step towards a successful e-commerce career – explore this program further and discover how to unlock your digital potential.

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Course details

• Digital Marketing Fundamentals: This unit covers the basics of digital marketing, including understanding target audiences, creating effective marketing campaigns, and measuring their success. It also explores the role of digital marketing in e-commerce and its importance in the UK business landscape. • E-commerce Platforms and Tools: This unit delves into the various e-commerce platforms and tools available, including Shopify, WooCommerce, and Magento. It also covers the features and functionalities of each platform, as well as their integration with other digital tools. • Search Engine Optimisation (SEO): This unit focuses on the principles and practices of SEO, including keyword research, on-page optimisation, and link building. It also explores the impact of SEO on e-commerce websites and how to improve their search engine rankings. • Social Media Marketing: This unit covers the use of social media platforms, such as Facebook, Twitter, and Instagram, for marketing and advertising purposes. It also explores the role of social media in e-commerce and how to create effective social media campaigns. • Data Analysis and Interpretation: This unit covers the principles and practices of data analysis and interpretation, including data visualisation, statistical analysis, and data-driven decision making. It also explores the role of data in e-commerce and how to use data to inform business decisions. • Digital Payment Systems: This unit delves into the various digital payment systems available, including PayPal, Stripe, and Apple Pay. It also covers the security and compliance requirements of digital payment systems and how to integrate them with e-commerce platforms. • E-commerce Law and Regulation: This unit covers the laws and regulations governing e-commerce in the UK, including consumer protection, data protection, and intellectual property laws. It also explores the importance of compliance and how to ensure that e-commerce businesses are operating within the law. • Digital Customer Experience: This unit focuses on the principles and practices of creating a positive digital customer experience, including user experience (UX) design, customer journey mapping, and customer service. It also explores the role of digital customer experience in e-commerce and how to improve it. • Digital Skills for Business: This unit covers the essential digital skills required for business success, including digital literacy, digital communication, and digital collaboration. It also explores the importance of digital skills in e-commerce and how to develop them. • E-commerce Strategy and Planning: This unit delves into the principles and practices of e-commerce strategy and planning, including market research, competitor analysis, and business planning. It also explores the role of e-commerce strategy in business success and how to create an effective e-commerce plan.

Career path

Case Study: Extended Professional Certificate in Digital Skills for Business as a Pathway to E-Commerce Management in the UK Primary Keywords: Digital Skills, E-commerce Management, UK Job Market Secondary Keywords: Digital Marketing, Data Analysis, Web Development, UX/UI Design Career Roles in Digital Skills for Business: | Career Role | Job Description | Salary Range (UK) | | --- | --- | --- | | Digital Marketing Specialist | Develop and execute digital marketing strategies to drive business growth. | £25,000 - £40,000 | | E-commerce Manager | Oversee the development and implementation of e-commerce strategies to increase online sales. | £35,000 - £60,000 | | Data Analyst | Collect and analyze data to inform business decisions and drive growth. | £25,000 - £40,000 | | Web Developer | Design and develop websites and web applications to meet business needs. | £20,000 - £35,000 | | Digital Project Manager | Plan and execute digital projects to meet business objectives. | £30,000 - £50,000 | | UX/UI Designer | Create user-centered designs to improve user experience and drive business growth. | £25,000 - £40,000 |

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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CASE STUDY: EXTENDED PROFESSIONAL CERTIFICATE IN DIGITAL SKILLS FOR BUSINESS AS A PATHWAY TO E-COMMERCE MANAGEMENT IN THE UK
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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